Get ready, snack fans! PepsiCo India has just turned up the heat with its fresh snacking superstar — Red Rock Deli. This gourmet chips brand, known around the globe, has landed in India with a bang. Born in Australia and adored worldwide, Red Rock Deli brings you delicious, exotic flavours that have been re-made to tickle Indian taste buds. What’s the secret behind these crunchy treats? They’re cooked in sunflower oil and use not one, but three cool technologies: Kettle Cooked, Baked, and Popped. The result? Super tasty chips with bold, rich textures and a perfect crunch. The timing couldn’t be better. India's snacking scene is changing fast. More and more urban consumers want snacks that feel fancy but still easy to enjoy. Saakshi Verma Menon, PepsiCo India’s Chief Marketing Officer for Foods, says, "Today's urban consumers are seeking premium, chef-inspired snacks that feel both elevated and accessible. Introducing the brand in India is catering to this consumer shift toward richer textures, bolder ingredients, for intentional snacking moments." Red Rock Deli is now available on popular quick commerce platforms across India. PepsiCo India is serious about giving snack lovers new, exciting munchies that mix global inspiration with local taste. With this launch, the company aims to meet the growing hunger for quality, fun, and exploration in snacking. So, if you’re ready for a snack that’s not just chips but an experience, Red Rock Deli is your new go-to. It’s bold. It’s tasty. It’s time to crunch in style!