Wedding stress causes more than tired eyes and endless checklists; it can harm your hair too. Dr Vaishali Gode, Hair Expert at Parachute Advansed, tells the Times of India, “From dullness and dryness to increased breakage and hair fall, pre-wedding stress tends to take a visible toll on your hair.” Brides who often curl, straighten, or style hair frequently face damage and shedding before the wedding. Clinical studies confirm stress pushes hair follicles into a resting phase, leading to sudden hair fall – a condition called telogen effluvium. This explains why many brides lose hair without changing their hair care habits. Dr Gode shares a simple, time-tested solution: hair oiling. “A gentle 30-minute massage helps boost blood circulation and nourish hair follicles, keeping hair strong and healthy.” She says coconut-based oil stands out for its unique ability to penetrate deep into hair strands, protect protein structure, and reduce damage from heat styling. Supporting this, a 2003 study found coconut oil significantly reduces protein loss in hair, preventing breakage and frizz. Additionally, a 2021 study showed coconut oil improves scalp health by balancing its microbiome, crucial during stressful wedding times. For busy brides, Dr Gode suggests warming a small amount of coconut oil, massaging it into the scalp, and wrapping hair in a warm towel for better absorption. This quick ritual also calms the mind and improves sleep, as a 2016 study linked scalp massage to reduced stress hormones. In short, hair care during wedding prep should be a soothing ritual, not a chore. Protect your hair with coconut oil, reduce stress with massage, and shine confidently on your big day. Remember, healthy hair is a true sign of self-care, balance, and confidence.